|
Competing in any business
market has its challenges and when combined with the
difficulties of achieving a unique position and competitive
advantage, you may be facing a costly up hill battle.
Branding is essentially the subliminal process that
is integrated into a company's
marketing plan strategy in order to "burn an
imprint" into their consumers minds so that they
will easily remember and associate their products and
services over their competitors.
Today, branding recognition
is around us everywhere and plays a vital role in every
marketing step a company will take. If you are looking
at launching a new product or service, or even considering
a face-lift to your current undesirable company perception,
following a proper marketing
and branding implementation strategy should be one
of the first areas you look at in your business model.
Branding has moved beyond just logo's and the look of
a wrapping, it is now the sum total of all the images
that people have in their heads about a particular company
or product.
What will positive branding
do for you?
 |
Corporate Identity will differentiate you from
the competition, and make it more difficult for
them to compete for your customers. |
| |
|
|
Branding adds value to your company or product
and creates a positive image of your business. |
| |
|
|
Attract the willingness for consumers to pay a
higher price for your product or service because
of the perception that your brand represents particular
values that are important to the customer. |
| |
|
|
Product Branding allows you to introduce new products
or services more quickly because of the relationship
and trust you have developed with your customers
through their attitudes towards your brand. |
What can Real Profit Solutions
do for you?
Real Profit Solutions Marketing
Division specializes in assisting companies better understand
their current market in order to better understand HOW
to market to them. We focus on helping companies understand,
measure and grow their corporate brands in order to
achieve the success they so strongly desire.
Company Logo and Marketing Material
Working in combination with our skilled marketing and
graphic design teams, we are able to create you the
optimal company image brand that will assist in capturing
the attention of your consumers and having them identify
with your product and service. Everything from your
website
design and development to your brochures
and business cards will consist of the same theme
and feel in order to reinforce your brand status.
Current
Brand Position Evaluation and Competition Analysis
By taking a look at your current market position, we
will be able to evaluate where you sit in the midst
of your competitors and what would be the best measures
in order to increase your public brand awareness and
competitive advantage.
Corporate
Identity and Product & Service Brand Implementation
After designing your branded materials and concepts,
imprinting your brand into the market will be your next
step. We offer a wide variety of services that will
help get your corporate brand out to the desired target
audience. Services such as direct
mail marketing and direct
email marketing are quick and easy methods to directly
target the right people. Other related services include
PR
related press releases, advertising media kits,
and search
engine optimization to help increase your brand
exposure.
As one of the leading marketing
companies in the Greater Vancouver area, we are confident
in our abilities to help develop your company's potential
and reach the branding status you desire. Our services
are provided North America wide. Please feel free to
contact
us for an initial consultation and rates. |
Corporate Identity - Product & Service Branding
